jeudi 22 avril 2010

jeudi 8 avril 2010

jeudi 1 avril 2010

Nh Hoteles

Social Networks

mercredi 17 février 2010

Booking engines

The advantage of using http://www.openhospitality.com/


- tracking and robust reporting
- advanced and flexible yield capabilities (you can change rates and the availabilities)
- costumers can build and customize their stay experience by adding options you determine (theatre tickets, spa services etc .)
- customize layout and design
- detailed reporting and revenue tracking
- e-Marketing and CRM
- E-Mail launch tool
- Search Engine Optimization -> Google Certified
- Specialized strategies for international search engine placement
- Multi language pay-per-click and analytic tracking
- Pre-stay marketing e-mails and post-stay thank you e-mails
- Online Guest Comment forms and aggregated scoring
Work done with Thomas Pfeiffer

Magna Grecia Boutique Hotel: is it a 2010 website?

The website is not modern enough. Here are the main results:




- A good menu with a lot of information: Hotel, Location, Facilities, Accommodation, Contact, Reservations
BUT no information about the rates !!!


- Clear structure, easy to navigate and the user finds directly the information he needs.


- No recent guestbook comments / Recent photos


- It's designed from a template, no great personalisation of the website


- No links to Social Media / But 360° panoramic photos


- No division between types of travelers (i.e. leisure, business)


- Incentive for user to supply e-mail


- Ranked first on Google "hotel boutique athens greece"


- Reviews can be found on the guestbook


- No personal communication with guest





Work done with Thomas Pfeiffer